Great info from KP test
(People actually read your outdoor signage, ya know )
There’s an art to putting yourself in the mindset of your customer. In these days of short-staffing, be smart with your strategies to keep the pressure off your team. Writing a big phone number on the front window of your diner doesn’t fall in that ‘smart’ category. A QR code that directs customers directly to your menu or a special URL pointing directly to your daily specials will make both your customers and your team happy-as-a-lark. Let technology do the work for you. Know your audience. Anyone can reach out to me and get my help. DM me at TWITTER.COM/KEITHPARNELLPeople actually read your outdoor signage, ya know appeared first at Keith Parnell.