Great info from KP.com (Are you a popular streamer?) Ever wondered where your choice of streaming services fall in the pecking order? Wonder no more, thanks to Nielsen. #KPTalks: If your streaming service isn’t grabbing at least 1%…
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Great info from KP.com (How do you spell that?) If you’re going to pitch a company about doing business with / for them, the very least you could do is spell their company name correctly. Do your due…
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Great info from KP.com (Is the MarTech Landscape Too Big?) How much is too much in the MarTech world? I’ve been reading through a State of Martech 2022 report put together by Scott Brinker of chiefmartec.com and Frans…
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Great info from KP.com (Messaging Placement is just as important as The Message) Messaging. Messaging is important on many levels. Often the poor execution of the distribution of the messaging overshadows the actual meaningful message itself. Example: I’m…
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Great info from KP.com (A good business consultant is worth their weight in gold) I was recently told a story by a tradesman buddy doing work for a local restaurant about his relationship with his client. It seems…
Read MoreGreat info from KP.com (Do you understand your customer? Really understand them?) Understanding the psyche, the dreams, the wants and needs of your target audience is king today — Psychographics! No longer should generic, space-filled demographic data sets…
Read MoreGreat info from KP.com (Does market intelligence fit in the restaurant world?) Do you understand your customers and their likes? Do you understand your local community and its patterns? Do you understand consumers, how they determine eating habits,…
Read MoreGreat info from KP.com (Is a flexible work schedule becoming the norm for the Hospitality Industry?) Finding and keeping good staff is critical to running any successful hospitality enterprise, but it can also be one of the most…
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