Business of Real Estate

Is the MarTech Landscape Too Big?

Is the MarTech Landscape Too Big?

Great info from KP.com (Is the MarTech Landscape Too Big?) How much is too much in the MarTech world? I’ve been reading through a State of Martech 2022 report put together by Scott Brinker of chiefmartec.com and Frans…

Read More
How to recruit & retain talent in this economy

How to recruit & retain talent in this economy

Great info from KP.com (How to recruit & retain talent in this economy) Our economy is coming out of one of its most globally challenging periods in modern history, but two challenges still stand at the forefront —…

Read More
Why restaurants should have a database in their back pocket

Why restaurants should have a database in their back pocket

Great info from KP.com (Why restaurants should have a database in their back pocket) Our marketing friends always tell us we should collect names, email addresses, phone numbers, etc. from every customer we come in contact with. Dine-in…

Read More

Real Estate marketing ideas for this summer

Great info from KP.com (Real Estate marketing ideas for this summer) The real estate market has been crazy for a while now — up a few months, then down a few months. Following a pandemic that has us…

Read More

Do you understand your customer? Really understand them?

Great info from KP.com (Do you understand your customer? Really understand them?) Understanding the psyche, the dreams, the wants and needs of your target audience is king today — Psychographics! No longer should generic, space-filled demographic data sets…

Read More